In this entry we’re looking at rankings derived from the top 5 domestic magazines in North America: Thrasher, Slap, The Skateboard Mag, Skateboarder and Transworld Skateboarding. The graphs show the team rankings from the top 3 covered companies for the month of May 2008 (cover date). All coverage rankings are derived from skatecoverage.com using proprietary state-of-the-art software. Inspired by the founders of Independent Trucks! For your companies team rankings check out skatecoverage online.

May 2008 Adidas Skateboarding Team Rankings

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These skater/brand rankings and statistics represent coverage received by the top 25 skaters and companies through May of 2008 (January – May) in Thrasher, Slap, The Skateboard Mag, Skateboarder and Transworld Skateboarding. The two colors (red and blue) in the graph represent the amount of Advertising and Editorial coverage separately. The single graphs rankings show coverage received in ad or editorial as specified. All coverage is compiled by skatecoverage.com using proprietary state-of-the-art software.

Jan-May 2008 Skater Combined Advertising and Editorial Rankings and Statistics

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Posted by: skatecoverage | May 29, 2008

May 2008 Skater, Visible Logo and Brand Top 10 Rankings

In this entry we’re looking at rankings derived from the top 5 domestic magazines in North America: Thrasher, Slap, The Skateboard Mag, Skateboarder and Transworld Skateboarding. The graphs below reflect the month of May 2008 (cover date) and show how the skaters, company visible logos and brands stack up against each other by looking at editorial coverage for skaters and brands along with advertising and editorial coverage combined for visible logos. All coverage rankings are derived from skatecoverage.com using proprietary state-of-the-art software. Inspired by the founders of Independent Trucks!

May Editorial Top 10 Skater Rankings

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Posted by: skatecoverage | April 16, 2008

Arto Saari’s March 2008 Coverage Report

For March 2008 Arto Saari ranked #1 in overall coverage. Below is a sample of some of the things you’ll find in an individual skater’s coverage report within skatecoverage.com’s website.

March 2008 Advertising to Editorial Ratio

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Posted by: skatecoverage | April 1, 2008

April 2008 3 Most Covered Companies, Team Rankings

In this entry we’re looking at rankings derived from the top 5 domestic magazines in North America: Thrasher, Slap, The Skateboard Mag, Skateboarder and Transworld Skateboarding. The graphs show the team rankings from the top 3 covered companies for the month of April 2008 (cover date). All coverage rankings are derived from skatecoverage.com using proprietary state-of-the-art software. Inspired by the founders of Independent Trucks! For your companies team rankings check out skatecoverage online.

April 2008 Vans Team Rankings

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Posted by: skatecoverage | March 31, 2008

April 2008 Skater, Visible Logo and Brand Top 10’s

In this entry we’re looking at rankings derived from the top 5 domestic magazines in North America: Thrasher, Slap, The Skateboard Mag, Skateboarder and Transworld Skateboarding. The graphs below reflect the month of April 2008 (cover date) and show how the skaters, company visible logos and brands stack up against each other by looking at editorial coverage for skaters and brands along with advertising and editorial coverage combined for visible logos. All coverage rankings are derived from skatecoverage.com using proprietary state-of-the-art software. Inspired by the founders of Independent Trucks!

April Editorial Top 10 Skater Rankings

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In this entry we’re looking at stats from the top 5 domestic magazines in North America: Thrasher, Slap, The Skateboard Mag, Skateboarder and Transworld Skateboarding. The graphs below reflect the month of April 2008 (cover date) and show how the magazines stack up against each other in advertising and editorial coverage within their own publication. In the end, what does it all mean? Well, if you are an advertiser, how do you feel about competing with the publication that you are advertising in for your company’s ability to stand out? It boils down to this: competing with the publication you decide to advertise in is simply one factor to consider. There are other positive factors to consider as well… circulation, pass along rate, the number of subscribers and more. Just something to think about. All coverage rankings are derived from skatecoverage.com using proprietary state-of-the-art software. Inspired by founders of Independent Trucks!

April Combined Advertising and Editorial Media Rankings

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This graph represents coverage of the top 20 most visible, non-endemic brand logos for the 2007 calender year (Jan – Dec) in Thrasher, Slap, The Skateboard Mag, Skateboarder and Transworld Skateboarding. This graph illustrates advertising and editorial coverage. All coverage is compiled by skatecoverage.com using proprietary state-of-the-art software.

Posted by: skatecoverage | March 27, 2008

2008 Q1 Top 3 Skateboard Company Team Rankings

These graphs represent the team rankings for the top 3 most covered skateboard companies for the first quarter (Jan, Feb, Mar) of 2008 in Thrasher, Slap, The Skateboard Mag, Skateboarder and Transworld Skateboarding. This graph illustrates editorial coverage only, not advertising. All coverage is compiled by skatecoverage.com using proprietary state-of-the-art software.

#1 Girl Team Rankings

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Posted by: skatecoverage | March 26, 2008

2008 Q1 Top 5 Footwear Brands Editorial Coverage Rankings

This graph represents the first quarter (Jan, Feb, Mar) of coverage in 2008 that the top 5 footwear companies received in Thrasher, Slap, The Skateboard Mag, Skateboarder and Transworld Skateboarding. This graph illustrates editorial coverage only, not advertising. All coverage is compiled by skatecoverage.com using proprietary state-of-the-art software.

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